Moss Bros, Visit Britain and Stolichnaya look to appeal to gay and lesbian consumers looking to tie the knot. Read full story › Source: Marketing Week...
Read MoreShort form video content offers opportunity but needs to be “compelling”. Read full story › Source: Marketing Week...
Read MoreNative content and programmatic buying are the two biggest growth areas for WPP, says CEO Sir Martin Sorrell. Read full story › Source: Marketing Week...
Read MoreBrands still using mobile more for direct response than brand engagement despite the growing audience. Read full story › Source: Marketing Week...
Read MoreBy Matthew Chapman Apple’s approval process on the App Store was described as ‘weird’ and the Android Play store was attacked for being ‘fundamentally flawed’ by a panel of mobile marketing experts at Advertising Week Europe. Read full story › Source: Campaign...
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