Posts made in August, 2017

on Aug 21, 2017

By Taruka Srivastav Lingerie advertisements have been a taboo in India for a long time. To the extent that for a very long time many pronounced ‘lingerie’ as ‘Ling-ari.’ However, there has been a considerable positive shift in the cultural mindset of Indians where they have become more accepting towards women-related brands. The brands are furthering their cause by taking lingerie advertisement online. Asian lingerie brand Amanté is one such brand which has rolled out television advertisements and has also organised a lingerie fashion show to cater to the demands of Indian women. Amanté was also one of the first lingerie brands to partner Read full story › Source: The Drum...

on Aug 21, 2017

By Shawn Lim As it continues its efforts in removing and preventing counterfeit goods from appearing and being sold on its platforms, Alibaba is being called out by the Chinese government for another problem – Illegal products. The ecommerce giant has been actively stepping up its efforts to protect intellectual property, with the expansion of the Cloud Sword Alliance key to its strategy, as well as launching a number of initiatives to stop counterfeit activities. However, ahead of Alibaba’s release of its stellar quarterly financials last week, the Zhejiang province branch of the Cyberspace Administration of China Read full story › Source: The Drum...

on Aug 20, 2017

By Jessica Goodfellow Taylor Swift has mysteriously disappeared from the internet. Various theories are circulating the internet after fans noticed on Friday morning that all posts from the singer’s Instagram, Twitter, Facebook and Tumblr accounts had been deleted, while her website had been taken down. The singer has 95.4 million followers on Twitter, 102 million Instagram followers and 838,458 followers on Facebook. On Friday (18 August) those accounts were wiped completely clean, showing no picture, bio information or posts. She has also unfollowed everyone. Loading… Some fans have suggested the internet blackout is part of a publicity Read full story › Source: The Drum...

on Aug 20, 2017

By Jessica Goodfellow YouTube has introduced a ‘Breaking News’ carousel to its mobile apps and homepage, a move that could indicate parent company Google wants to make it easier for users to source important content on a platform where 300 hours of video are uploaded every minute. The new section looks similar to a recommended channel on the web homepage, and as a scrollable carousel in the mobile app between suggested videos. It was first pointed out by Android Police. Image from The Verge site Loading… It’s not yet known whether Google is populating this section algorithmically or Read full story › Source: The Drum...

on Aug 20, 2017

By Jessica Goodfellow The Weather Channel, an IBM business, is teaming up with Twitter to bring audiences unrivalled footage of the imminent solar eclipse in a livestream that will follow the eclipse as it moves across the US. The eclipse, a once-in-a-hundred-year event, will only be viewable to the US on 21 August. The interactive live coverage for ‘Chasing Eclipse 2017′ kicks off at noon ET and will include footage from 10 locations along the eclipse path. Live locations include: Stanley, ID; Carbondale, IL; St. Joseph’s, MO; Alliance, NE; Hopkinsville, KY; McMinnville, OR; Belton, SC; Nashville, TN; and Casper, WY. There will Read full story › Source: The Drum...