Posts made in December, 2017

on Dec 29, 2017

By The Drum In a continuing drive for greater diversity and inclusion in marketing and advertising, a new feature by The Drum highlights conversations with top creative women in the industry. All were nominated for The Drum’s global Woman of the Year award at The Drum Creative Awards, sponsored by Facebook, One Minute Briefs and in partnership with Creative Equals. The award is designed to push equality boundaries within the creative industry to spark discussion and action. From icons and pioneers to prominent creative directors and designers, we asked each of them how diversity creates better work, the positive changes Read full story › Source: The Drum...

on Dec 29, 2017

By Noel Young After playing golf yesterday at Trump International Golf Club in West Palm Beach, Florida , President Trump said in a surprise interview with The New York Times that he thought the Russia investigation “makes the country look very bad, and it puts the country in a very bad position.” But he also said he believes Robert Mueller, special counsel in the Russia investigation, will treat him fairly. This, said the Times, contradicts some members of his party who have waged a “weeks-long campaign to try to discredit Mr. Mueller and the continuing inquiry.” During the Read full story › Source: The Drum...

on Dec 28, 2017

By Doug Zanger Exceptional Women of the World is a podcast that highlights and celebrates the great achievements, lives and POV of amazing women throughout the world of advertising, marketing, digital, tech and creativity. For Deborah Kilpatrick. vice president and co-founder of programmatic tech company SourceKnowledge, based in Montreal, making mistakes is par for the course — and not something to be feared. It’s not so much just the learning but rather the ability to recover and make faster and better decisions in the future. “I personally think that perfectionism is overrated,” she says. Enthusiasm is something that Kilpatrick places a great Read full story › Source: The Drum...

on Dec 28, 2017

By The Drum In a continuing drive for greater diversity and inclusion in marketing and advertising, a new feature by The Drum highlights conversations with top creative women in the industry. All were nominated for The Drum’s global Woman of the Year award at The Drum Creative Awards, sponsored by Facebook, One Minute Briefs and in partnership with Creative Equals. The award is designed to push equality boundaries within the creative industry to spark discussion and action. From icons and pioneers to prominent creative directors and designers, we asked each of them how diversity creates better work, the positive changes Read full story › Source: The Drum...

on Dec 28, 2017

By Taruka Srivastav While Obama topped Trump on Twitter with three of 2017’s most liked tweets, the only brand to make it to the top 10 most popular tweets of the year was Wendy’s. Twitter has revealed its most popular tweets this year, with three of the top 10 also belonging to former President Obama. The only brand on the list was Wendy’s following a bet it agreed to with one user. The success came when Nevada high school student Carter Wilkerson tweeted the Wendy’s account and asked how many retweets were needed to get him a year’s supply of Read full story › Source: The Drum...