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Posts made in February, 2025

The agency model needs a new port in this storm, says Harbour CEO Paul Hammersley

on Feb 27, 2025

By Richard Draycott Seldom has the course of the global ad industry run smoothly and with economic, political and technological factors squeezing the traditional agency model, today it feels like chaos reigns. Could Harbour Collective hold the key to calmer waters for agency owners? As the global ad industry reels from the Omnicom-IPG merger announcement, revelations around Dentsu’s £650m loss and the growing belief that the ‘Big Six’ holding companies will shrink to the ‘Big Three’ by year’s end, a growing number of independent agencies are searching for alternative models. One such alternative model is Harbor Collective, the brainchild of ad industry veteran Paul Read full story › Source: The Drum...

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Diversity ‘best way to uncover great ideas’: Debbi Vandeven, the second-most awarded CCO in the world

on Feb 27, 2025

By Amy Houston VML’s global chief creative officer is “honored” to take this year’s second spot on The Drum’s World Creative Rankings list as one of adland’s most decorated people. Debbi Vandeven has been in the advertising game for a long time – and it runs in the family. Her husband Jeff and her two daughters, Hallie and Kylie, are in business. Vandeven has always been creative, growing up in Kansas City, Missouri, she dreamed of becoming an artist before being fortuitously introduced to a creative director by a friend. In 1987, she got a scholarship to the University of Kansas to study fine arts, Read full story › Source: The Drum...

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