Robinsons is pitting tennis player Andy Murray against mum Judy Murray in a series of challenges in a new campaign for its Squash’d cordial, which will see the famous patch of grass at Wimbledon named either Murray Mound or Henman Hill.
The mother and son pair will undertake a series of challenges shot in the grounds of Wimbledon, demonstrating their tennis skills alongside the “ease of use and portability” of Robinsons Squash’d – the brand’s portable, concentrated cordial product.
Squash and tennis fans will be encouraged to vote for their favourite, participate in the ongoing debate over the name of Read full story ›
Source: The Drum