By Staff Writer
This lovely ad for Halfords feels really thoughtfully judged. First, it’s true that despite the appeal of various games consoles and teccy gizmos that even the youngest children clamour for these days, there’s still something fundamentally special about a bike – combining the novelty of freedom and independence with the physical connection of the outdoors
Creative Agency: Mother
Film Production: Somesuch & Co
Director: Aoife McArdle
Photography: André Chemetoff
Editor: Dan Sherwen @ Final Cut
Post Production: Finish
Sound Design: Sam Robson @ 750MPH
Ad of the Day is brought to you in association with David Reviews.
Source: The Drum
Industry News