Marketing, E-commerce and Digital Design, Product Management, Brand Development, Design, Advertising and Consultancy

Shorter payment terms, simplified procurement: Unilever’s keys to getting start-ups on-board

on Apr 1, 2016 | 0 comments

By Katie Deighton

Eradicating barriers to business – such as long payment times and slow contract processes – has meant Unilever is now working with more than 100 start-ups globally, explained Jeremy Basset, the head of the conglomerate’s Foundry.

The group’s subset is the point of entry for innovators looking to work with Unilever’s portfolio of 400-plus brands.

“When it comes to start-ups, we realised we needed a different approach and different processes to make the whole thing easier,” Basset told The Drum. “We worked with procurement to simplify the way start-ups were brought on board, we also shortened the payment terms to make sure Read full story ›

Source: The Drum