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‘Assume your opinion matters, because it does’: All voices heard in Swift video

on Sep 22, 2016 | 0 comments

By Doug Zanger

“Assume your opinion matters, because it does.”

That quote sums up the philosophy at Swift, a Portland, Oregon-based agency that bucks the trend of the traditional Mad Ave. agency. What makes this quote – taken from a video showing the many women and some men in the agency talking about how great and open the company is – matter is that it is from an employee at an agency that is run by two women and employs many women.

But Swift isn’t just about being a women-run company in what has mostly been a male-dominated world; it’s about how the agency is Read full story ›

Source: The Drum