Marriott Rewards has introduced its broad portfolio of properties and loyalty scheme to social media with a four-part original Snapchat series called ‘Six Days, Seven Nights’.
Despite a recent study claiming that some native brands profiles on Snapchat have been lying dormant, Marriott has teamed up with Snap to create content for its rewards scheme.
Shot using Snapchat Spectacles, the three-minute episodes allow users to explore new experiences around the world with social media influencers Tom Jauncey, Diipa Khosla, Sara Hopkins and Jen Levinson.
The first of the four ‘Snapisodes’ will air regularly on Marriott Rewards Snapchat, Read full story ›
Source: The Drum