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Children exposed to record numbers of gambling ads as marketers hit the jackpot

on Aug 21, 2017 | 0 comments

By John Glenday

Children are increasingly coming into contact with gambling ads, according to data which shows that online casino houses have collectively splurged £1.4bn on marketing since 2012; part of a 97% increase in ad spend over the past five years.

While aimed at adults, many of these ads are being consumed by children, sparking concerns from GambleAware, a charity offering help to those with gambling addictions, that betting shops could be unwittingly inducting a new generation of gamblers.

Figures compiled by Nielsen indicate that gambling industry ad spend hit £312m in 2016, a 63% rise on the Read full story ›

Source: The Drum