By Ian Burrell

Driven by the creativity of sky divers, tornado chasers and opportunist citizen journalists, an idea hatched in a London pub has grown to a business that serves 800 clients in 50 countries.

Today, Newsflare oversees the video output of an army of more than 60,000 registered filmers.

From offices in Farringdon and Los Angeles, it sells to more than 200 news publishers, from The Washington Post to Mail Online, and feeds a growing demand for user-generated video (UGV) from television production companies and brands.

It splits the proceeds 50-50 with content producers.

UGV filmers can be divided into three main groups, says Newsflare chief Read full story ›

Source: The Drum