Unicef has launched a campaign for World Children’s Day that asks children what they’d do to change the world for the better.
The campaign targets parents using the idea that people usually ask children for their opinions on small, insignificant things but never the big questions in life. To change that, the charity is asking parents to get their children to write, draw or film what they do to change the world for the better.
The campaign is focused on social media, with the charity sharing the content generated by kids and their parents.
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Source: The Drum
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