Fresh from speaking on this topic at The Drum’s Can-Do Festival, Claire Gillis, international chief executive of the WPP Health Practice, discusses the role communications can play in tackling twin pandemics ravaging our world.
It’s said that the biggest problem in communication is that we do not listen to understand – we listen to reply. Too often in conversation, we’re already planning our responses while the other side’s still talking. We’re listening, but we’re not really listening – so how can we truly understand? Well, if ever there was a time for society to listen and learn, it’s now.
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Source: The Drum
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