By Jenny Stanley

In the final stretch of one of the most challenging years in the history of most businesses worldwide, Appetite – as part of The Talking Giraffe Webinar Series – promoted one last session in 2020, focusing on reputation. In such a critical moment for so many B2C and B2B companies across the world, it is more relevant than ever to build strong communications, social media and reputation strategy to not just grow their business, but to elevate themselves against the competition.

Reputation and dealing with uncertainties

The concept of reputation can be blurry sometimes and, depending on the context, different people may Read full story ›

Source: The Drum