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From material to meta: how fashion brands can leverage web3

on Oct 5, 2022 | 0 comments

By Rose Skews

How can fashion brands make the tangible digital? Rose Skews of Favoured explores the potential for them to be immortalized in the metaverse, while reminiscing about iconic moments from some of fashion’s powerhouses.

The metaverse has the potential to become part of our everyday lives, creating new marketing opportunities for companies spanning all industries. The ever-expanding digital world has given brands the ability to market products and open new streams of revenue.

But how does this work for the fashion industry? The biggest argument for fashion not having a place in the metaverse is this: fashion is supposed to be Read full story ›

Source: The Drum