April Fool’s Day on Saturday hosted a cacophony of disinformation from brands but Adult Swim stood out head and shoulders above most stunts by launching its much-anticipated show Rick and Morty without much in the way of warning.
The third season of the show has been in production since the conclusion of season 2 at the end of 2015, as a result, its cult fan base has intermittently over the last two years sparked rumours about its return.
Cutting through a sea of brand pranks (all documented here) and outdoing The Drum’s launch of the Fakies Awards Read full story ›
Source: The Drum