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Australia bushfire crisis: why #ScottyFromMarketing is an insult to all marketers

on Jan 13, 2020 | 0 comments

By Darren Woolley

The fires this summer in Australia – many still burning – are tragic. The loss of life, property and native flora and fauna is immense. Words such as ‘unprecedented’ and ‘catastrophic’ somehow do not do justice to the disaster that continues to unfold.

As we all struggle to come to grips with what has happened – and is still happening – one of the issues that have been playing out in the media and online internationally is the perceived failure of Australian prime minister Scott Morrison to lead at a time of crisis.

There has been extensive criticism of his decision to Read full story ›

Source: The Drum