By Jennifer Faull

How does bravery define great work? This was the question David Droga, founder of Droga5, had flown in to London for Advertising Week Europe to ask a panel of his mentors.

“Our industry loves to celebrate awards and shiny things, but we never really dig beneath it and understand how it happens,” said Droga. “And that’s what I want to explore with bravery, what’s between an agency that creates something great, and one that doesn’t?”

Droga invited industry heavyweights including Steve Henry, founder of the now closed HHCL, Sir John Hegarty, one of the founders of BBH, and David Trott, founder Read full story ›

Source: The Drum