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Bullish Ladbrokes boss dismisses fear of advertising clampdown

on Sep 14, 2018 | 0 comments

By John Glenday

The head of High Street bookmakers Ladbrokes has dismissed fears surrounding the imposition of tough new rules governing the broadcast of TV gambling adverts, in the belief that online-only rivals will be disproportionately affected by the curbs.

Riding high on the back of £160m in cost savings following a £4bn mega-merger between Ladbrokes Coral and GVC, £30m higher than first thought, the betting giant believes it is well placed to ride out any regulatory storms.

Adopting a glass half full stance Kenny Alexander, chief executive of Ladbrokes Coral owner GVC, stated: “If there were any clampdowns on advertising Read full story ›

Source: The Drum