Cancer Research UK has partnered with digital engagement agency Puzzle London and influencers to create a Twitter-focused campaign to #FilterOutCancer.
The campaign aims to target young people and engage millennials in how they can support Cancer Research UK to help beat cancer sooner.
Influencers Rob Beckett, DJ Fresh and Jack Maynard have created unique filters that Twitter users can use and share.
Users should tweet @CR_UK with #FilterOutCancer and the name of the influencer whose filter, eg #JackMaynard, they want and the image they would like to be filtered. The image will then be processed with the filter added to give Read full story ›
Source: The Drum