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Cystic Fibrosis Trust revamps digital with ClearPeople

on Feb 29, 2016 | 0 comments

By Mairi Clark

Cystic Fibrosis Trust (CFT) has had its website and digital strategy revamped by ClearPeople following an internal review, which acknowledged that it needed to put more emphasis on its digital offering.

The charity has had an ambition to be ‘digital first’ not only via its new website but also by changing its culture and infrastructure to make sure the whole business knew that digital was core to its success.

CFT identified the need to invest in digital the nature of the condition meant that people with cystic fibrosis can’t meet physically due to risk of cross-infection so it was Read full story ›

Source: The Drum