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Digital Transformation Festival: what we learned from week 2

on Mar 27, 2020 | 0 comments

By The Drum Reporters

It was another busy week as The Drum’s Digital Transformation Festival continued, providing us with more food for thought from leaders and experts from across the digital industry. Here are some of the most interesting things we learned in week two.

1. Readers are flocking back to their trusted news brands as trust in social media declines.

Tracy De Groose, executive chair for Newsworks told The Drum that readership for online news was up by record-breaking numbers according to Pamco data. “On a daily basis, readership is up to 34 million, a 10% increase YoY,” she said.

“If we look at Read full story ›

Source: The Drum