Droga5 has denied it is unhappy and is looking for suitors to buy out its deal with holding company Willaim Morris Endeavour (WME), according to The New York Post.
The report claimed that the agency sought to exit the deal it signed in 2013, and also speculated that Droga5 was considering Accenture as a potential investor as an internal source told NY Post that “it’s not working out.”
The $115m deal was the agency sell 49% of its ownership to WME [now Endeavour].
However, a spokesperson for Droga5 told The Drum that there was no plan to Read full story ›
Source: The Drum
Industry News