By Kyle O'Brien

The “Nostradamus of Marketing” has predicted some of the biggest trends of the last decade and now she has her sights set on 2017. Faith Popcorn is looking towards the next year as one marked by change, especially as a new administration takes over the White House. Additionally, the marketing consultant and futurist sees the next year at being at odds with itself.

Her predictions are based on the huge trends of 2016, including brand compassion as a major trend.

“People are really looking for understanding from their brands, from their friends, from the sites that they’re on; Read full story ›

Source: The Drum