53% of Brits believe it will be a stressful Christmas this year due to the cost-of-living crisis, while a further 37% believe it will be stressful due to the ongoing conflict in Ukraine. This is according to a nationally representative survey of 2,000 UK adults, commissioned by the IPA.
The insight report ‘Christmas amid the Crunch’ also found that 48% of those surveyed intend to have their Christmas shopping done before Black Friday, and a further 48% expect to spend none of their Christmas budget during the sales this year.
Source: The Drum
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