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How a decade of Premier thinking has helped to create Clarity

on Feb 20, 2017 | 0 comments

By Richard Draycott

Premier Inn marketing collateral

If you have travelled in the UK during the last decade either on business or with a young family and incorporated an overnight stay into your trip then chances are, you are already more than familiar with the work of integrated communications agency, Clarity. In the agency’s formative years, the Woburn-based creative agency was drafted in by the UK’s largest hospitality business to deliver strategic insight and creative support when their roster agency wasn’t quite hitting the mark with a nationwide rebranding and re-positioning project.

Needless to say, since Clarity delivered some clear thinking and insight to Whitbread on where its Read full story ›

Source: The Drum