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Hyundai Motor UK shows the inner thoughts of buyer in Red Bee Media ad

on Apr 3, 2014 | 0 comments

By Ishbel Macleod

Hyundai Motor UK has today launched two new films, with the aim of explaining the key attributes of Hyundai’s latest product range in a way different to a the traditional brochure format.

The ads, created by red Bee Media, lets the viewers hear the inner thoughts of a potential buyer as a member of dealership staff talks to them about one of two new Hyundai models.

Andrew Cullis, marketing director of Hyundai UK, said: “We aim to offer consumers something a bit different from the norm with these videos. We wanted them to be educational and informative, but above all else, entertaining. Read full story ›

Source: The Drum