Four Jaguar Land Rover ads have been banned by the Advertising Standards Authority (ASA) after garnering complaints that they glorified speed and encouraged dangerous driving.
The online adverts, which were displayed on the Jaguar website, showed cars being driven at high speed, with engines being revved and were accompanied by high tempo background music.
All of the ads ended with the slogan, ‘Jaguar how alive are you’.
Jaguar said that it had “mistakenly” omitted a caption within the ads to specify that the roads featured were closed during filming. It said that the emphasis of the ads was the technical features Read full story ›
Source: The Drum
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