Jeep is continuing its partnership with Warner Bros’ highly anticipated movie Batman v Superman: Dawn of Justice with a new interactive ad campaign tying thw film and its Renegade SUV model.
The link-up with Warner Bros kicked off with a new Jeep ad which showed Ben Affleck, who plays Bruce Wayne in the film, driving through the streets of Metropolis in a Jeep Renegade SUV model.
Now Jeep UK has collaborated with the filmmakers to launch a the online ad campaign in which superhero fans choose their allegiance to Batman or Superman.
The ‘Battle of the Renegades’ sees viewers attempt to Read full story ›
Source: The Drum