By Imogen Watson

While news of John Lewis and Waitrose’s Christmas ad is still firmly under wraps, the retailer has shared some news on its broader campaign, billed as a ‘Christmas campaign like no other, for a year like no other’.

It’s been a hell of a year for all, but for some, Covid-19 has made it extra difficult to provide for their families. However, if there’s been one good ‘side-effect’ of the pandemic – it has brought communities closer together.

Aiming to harness the spirit and thoughtfulness brought on by the Covid-19 pandemic, John Lewis and Waitrose have teamed up with two Read full story ›

Source: The Drum