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Presidential candidates should ramp up TV ad spend, NBC News political director Chuck Todd says

on Sep 30, 2015 | 0 comments

By Minda Smiley

Political director at NBC News Chuck Todd thinks that 2016 presidential hopefuls should start investing more heavily in television ads now if they’re serious about winning.

Speaking about the candidates and their strategies at Ad Week New York, Todd said that Ohio Governor John Kasich has done things “the old-fashioned way” and has seen success in the polls with his TV ad push in New Hampshire.

According to ad-spending data NBC retrieved from SMG Delta, Kasich had spent $3.7 million on TV advertising, all in New Hampshire, as of 1 September.

Even though Trump is still the frontrunner in the Republican Read full story ›

Source: The Drum