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Saving the planet through conversion optimization

on Jun 11, 2021 | 0 comments

By Ryan Webb


More and more businesses are taking sustainability seriously. The Purposeful Company recently announced that 14 of the UK’s top companies have pledged to put employees, communities and broader society higher on their boardroom agenda.

In the UK, on average, one company per day is gaining B Corp certified status. Even the FT has recently said that “rewards await those who put sustainability ahead of short-term gains”.

There has also recently been a wave of books devoted to the concept of ‘conscious capitalism’, from John Elkington’s Green Swans to Mark Carney’s Value(s) via Bill Gates’s How to Avoid a Read full story ›

Source: The Drum