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Short-lived Spotify ad crowns non-Spanish speaker Justin Bieber the ‘Latin King’

on Jun 22, 2017 | 0 comments

By John McCarthy

Canadian popstar Justin Bieber was dubbed a ‘Latin King’ by Spotify in a sponsored Instagram post, an accolade that aggravated viewers and eventually led to its removal.

The assumedly tongue-in-cheek ad read: ‘Justin. Now Latin King’ in reference to the singer’s appearance on Luis Fonsi and Daddy Yankee’s Despacito remix.

It recently emerged Bieber actually does not know the Spanish lyrics in the song, and as a result he will not perform the song live. This stance saw an item lobbed at his head during a recent gig at Summerburst Read full story ›

Source: The Drum