By Emi Gal

From setting up dedicated investment funds and mentoring programmes to simply working with or trialing new technology across disciplines, agencies are increasingly interested in start-ups as a way of accessing innovation.

Although that might sound like good news for my business, which makes digital video campaigns more interactive and effective, I’ve realised not all agencies know where to turn when it comes to picking new technology and ventures to work with – and there’s an awful lot of hype to cut through.

At Brainient we have been very lucky. We were lucky enough to be accepted into Europe’s most famous Read full story ›

Source: The Drum