By Emily Knox

The world has transformed in many ways over the last year – socially, culturally and politically. Consumer trends and behaviors have changed in line with the shifts in the wider world.

Here are my notes from the year that was and predictions for the year ahead for FMCG and retail brands.

Some of these trends have arisen directly out of the pandemic, and may fade as it does. Others have been brewing independently and continue to strengthen, and Covid-19 has kickstarted many other nascent behaviors. Here are a few of particular note.

2020 retail trends

Stockpiling

Hopefully this was a temporary blip – as we Read full story ›

Source: The Drum