By Kyle O'Brien
Premium men’s underwear company, Tommy John has begun releasing a 22-piece online content mini-series titled “Kevin Hart’s Morning Briefing” to highlight the problems men have with their underwear in an entertaining and engaging way.
The series was made in complete collaboration with Tommy John’s agency of record, Austin, Texas-based Preacher, the in-house Tommy John creative team, and comedian Kevin Hart’s entertainment company HartBeat Productions.
Each ‘Morning Briefing’ has Hart humorously discussing issues like pinching, bunching, riding up, breathability and adjustments, most done in Tommy John underwear.
Hart is more than just a spokesman for the brand – he is Read full story ›
Source: The Drum