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UK government pulls ‘sexist’ pandemic ad

on Jan 28, 2021 | 0 comments

By Imogen Watson

You may not be anywhere near the office water cooler right now, but we still want to spotlight the most talked about creative from the brands that should be on your radar. Today, we’re looking at a UK government advert that was pulled for depicting outdated gender stereotypes.

The UK government has been forced to withdraw another ‘Stay At Home‘ Covid-19 ad – the second time in less than a week – after a social media ad was criticised for featuring sexist tropes.

The social media ad, which depicts women doing domestic chores, drew a lot of attention online, where it faced Read full story ›

Source: The Drum