By Ishbel Macleod

Following on from the Baby and Me dancing baby ad from last year, Evian has unveiled a new ad with BETC Paris, showing Spiderman swinging around before he notices a baby version of himself in a mirrored window.

After having a skipping competition – as you do – Spiderman and Spiderbaby begin to dance… before Spidey has to run off (presumably to fight crime).

Elsa De Guzman, Evian’s global brand marketing manager, said: “Spiderman is a universal icon and an essential figure in popular culture. He is an approachable super hero, and one through whom you can reconnect with your childhood. We Read full story ›

Source: The Drum