WPP has reported a 1.2 per cent revenue hike for the first five months taking the total to £4.425bn, during its AGM, while the company celebrated its success at Cannes.
Despite the growth in revenue and the recent award wins Phil Lader, chairman of the agency, stated that he feels “a touch of exasperation” within the industry.
“At least in the context of marketing communications, I believe that much of the business world, much of the financial world and even much of the media world, has still not fully grasped the nature of this word ‘creativity’,” he said.
“I believe there are Read full story ›
Source: The Drum
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