Zippo launches ad push to capture ‘Old Spice’ style ‘irreverence’
Zippo creates ‘Old Spice Guy’-style brand character to ignite relevance with younger male consumers. Read full story ›
Source: Marketing Week
Marketing, E-commerce and Digital Design, Product Management, Brand Development, Design, Advertising and Consultancy
Zippo creates ‘Old Spice Guy’-style brand character to ignite relevance with younger male consumers. Read full story ›
Source: Marketing Week