32% of UK parents blame marketers for their children’s overuse of digital devices
Almost a third (32 per cent) of UK parents blame advertisers and marketers for their children’s overuse of digital devices including tablets, according to a new survey.
The report, conducted by optical specialist Lenstore, polled the views of 2,000 UK parents of children aged between two and 16 years old, highlighting that this particular generation was losing touch with “vital” life skills due to digital device overuse.
It revealed that more than half of children in this age bracket felt more confident using a tablet than they did learning to swim, telling the time or tying their shoe laces.
An average child was Read full story ›
Source: The Drum
