By Noel Young

This is a softly softly video featuring Google Glass ( and was made without their cooperation) which delivers a deadly sting in the tail. The video, shot in London, has captured the attention of Adweek, the US magazine.

Google Glass videos are notable for their seamless first-person perspective, says the mag, “which puts you not only in someone else’s shoes but in their eyes. You see what they see.”

But says Adweek, ” the empathy-rich form has being hijacked by a PSA effort—to show you something you wouldn’t want to see in the first place.”

A group of London Read full story ›

Source: The Drum