By Rebecca Stewart

Amazon Prime’s latest TV ad features a tiny horse who finds himself isolated by his larger equestrian buddies.

Luckily the little chap’s owner comes to the rescue with a clever purchase to make him feel more at home and a lot less lonely.

The campaign is part of Prime’s one-day delivery push and falls under the retailer’s ‘Millions of Ways to Save the Day’ positioning.

Credits
Agency: Joint London
Director: Kevin Thomas
Creatives: Damon Collins, Richard Exon, Lori Meakin, Algy Sharman, Claudio Gorini, Josh Harris, Toni Barker

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Source: The Drum