By Staff Writer

One of a series in a new campaign for BT Sport which revolves around the line: “you have to see it to believe it” and shows everyone from fans to managers reacting to what they’re seeing on the football pitch. So if you’re about to breathe a sigh of relief that the footie’s finally over, don’t exhale just yet because this heralds the start of the Premier League season which is just getting ready to, er, kick off.

Creative Agency: Abbott Mead Vickers BBDO
Creative: Phil Martin / Colin Jones
Account Director: Sam Morgan
TV Producer: Greg Kates
Film Production: Academy Films
Director: Martin Werner
Producer: Cathy Read full story ›

Source: The Drum