Ad of the Day: Bud Light remixes the famous Budweiser Frogs ad for a new generation

By John McCarthy

Bud Light, America’s bestselling beer and a budding new brand in the UK, is making a callback to one of its sister brand Budweiser’s most famous campaigns, the Budwesier Frogs.

The gross, bloated and croaking frog puppets called Bud, Weis and Er, first touched down with audiences during the 1995 Super Bowl (below), long before the brand’s affiliation with Clydesdales and puppy dogs.

Two decades later, AB InBev have introduced a new frog to the swamp neighbourhood, Light. The callback will evoke nostalgia for some viewers – and perhaps Read full story ›

Source: The Drum