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Ad of the Day: Chipotle enlists comedians to tell its story in biggest TV push to date

on Apr 11, 2017 | 0 comments

By Minda Smiley

In Chipotle’s latest campaign, comedians find themselves spilling some of their deepest, darkest secrets inside of a giant burrito that’s voiced by Jeffrey Tambor.

Created by the brand’s recently-appointed agency Venables Bell & Partners, the ‘As Real as It Gets’ campaign aims to drive home the fact that Chipotle is committed to using real, quality ingredients in its food.

To relay this commitment in a fun way, the brand enlisted the help of comedians John Mulaney, Sam Richardson and Jillian Bell. In the spots, the comedians end up revealing their true colors during therapy-style sessions with Tambor’s voice Read full story ›

Source: The Drum