By Gillian West

Daily deals website Groupon is hoping to re-enter the public’s consciousness with a playful TV ad spot celebrating the difference between the ‘Haves’ and the ‘Have Dones’.

The multi-million-dollar push centres on the important role experiences play in people’s lives and how Groupon can help them save on things to see, do, try and buy.

In the ad, viewers are introduced to two distinct groups, the ‘Haves’ who fill their mansions with extravagant things and the ‘Have Dones’ who enrich their lives with amazing experiences.

“We want to help people own the experiences that make life great, and that starts with the thousands Read full story ›

Source: The Drum