Ad of the Day: Marie Curie – Light in the darkest hours
By Gillian West
Real Marie Curie nurse, Elizabeth Wolley, stars in the charity’s latest ad which shows how it brings light to the darkest hours.
Created by Saatchi & Saatchi, the spot shows that despite the sun setting Wolley remains a ray of light on her nightshift as she brings comfort to those in need.
Agency: Saatchi & Saatchi
Executive Creative Director: Andy Jex
Art Director/Copywriter: Will John, Franki Goodwin
Media Agency: UM
Production Company: Park Pictures
Director: Tom Tagholm
Editor: Tim Hardy @ Stitch
Post Production Company: MPC
Audio Post Production Company: Jack Sedgwick @ Wave
Source: The Drum




