By Haley Velasco

With famous faces like the Cubs’ Kris Bryant and the Packers’ Aaron Rodgers, Adidas is raising the game in their latest advertisement called “Sports Needs Creators.” Debuting during last weekend’s NFL season opener, the punchy spot from Adidas called out Under Armour’s 2015 “Rule Yourself” campaign which featured endless clones of U.’s stars Jordan Spieth, Tom Brady, Steph Curry and Misty Copeland. In Adidas’ version, the voice over starts off by throwing shade at “cookie-cutter, copy-and-paste blah,” as rows of athletes run field drills similar to those in the Under Armour ones.

“Every snap of the ball, every swing of the Read full story ›

Source: The Drum