Marketing, E-commerce and Digital Design, Product Management, Brand Development, Design, Advertising and Consultancy

Adidas creates swimwear range made from recycled ocean plastic as part of partnership with Parley for the Oceans

on Feb 1, 2017 | 0 comments

By Tony Connelly

Adidas Swim

Adidas has unveiled a new swim range made from recycled ocean plastic as part of its ongoing partnership with ocean conservation group Parley for the Oceans.

The SS17 Parley swim collection launches with two distinct designs: a wave print that references the source of its fabric, and a Parley inspired graphic.

The apparel is made from up-cycled ocean plastic and used fishing nets and converted into technical yarn fibres.

Loading…

It builds on Adidas’ earlier projects with Parley which saw the German brand release new versions of Real Madrid and Bayern Munich’s home kits Read full story ›

Source: The Drum